Innovative, affordable and flexible, the MUSiBOOKS concept suits retailers, sales promotion companies and printed media perfectly.

Some examples of the concept’s potential:

• A newspaper decides to boost circulation by giving away a 20-part collection of MUSiBOOKS with their Saturday issue. The accompanying tracks can be downloaded from the web portal. Consumers receive a special price offer when they use the coupon code that is printed in the newspaper or book!!!
• A large retail-chain boosts cash counter sales by selling MUSiBOOKS. Book buyers who want to download the tracks can buy coupons, further increasing sales potential.
• Supermarkets give away MUSiBOOKS to customers who spend more than a certain amount. With each consecutive sale, people save up for downloadable tracks. Additionally, coupons can be bought for immediate access to key-tracks, which can make the promotion self liquidating.

Sales channels: press promotions, loyalty campaigns, special products, cash counters sales.

We welcome requests for customized projects for press promotions, tailor-made loyalty programs and/or (online) branding opportunities.